I build creative ideas into things people remember, brands, campaigns, content. I've spent my career bringing that to life for companies that needed both the vision and the follow-through to make it real. Along the way, I've gotten to work with brands like McDonald's, LongHorn Steakhouse, Maaco, Meineke, Pilot Pens, Domino Sugar, University of Tennessee Athletics, and East Tennessee Children's Hospital.
My sweet spot is taking a brand's objective and strategy and turning it into an effective creative solution, one that holds up across all channels. I'm equally comfortable executing and leading the team that brings it to life. I've launched brands from scratch, run creative departments, and been the person who takes a brief and gives the client a creative solution that answers their needs.
What ties all of this together is a simple goal, creative work that moves the needle for the brand behind it. The through-line is always the same, solutions that show up as work people notice. At the end of the day, I'm the person who can take a brand's goals and turn them into work that gets results, and lead the team that makes it happen.
When I'm not working, I'm cheering on the Tennessee Volunteers, at a concert, or fostering another golden retriever or lab through a local rescue. I'm also always plotting my next trip, there's a long list of places I want to see.